资料介绍
the-trends-of-mobile-lbsThe Trends of Mobile LBS
In-Stat China Frances Guan 管黛
September 2008
www. InStat.com.cn
Agenda
Mobile LBS Overview Consumer Attitude Considerations
2
Location Determine Technologies
Satellite-based LDT - GPS Cellular-based LDT - Cell ID Mixed LDT- AGPS
GPS Degree of Accuracy Time of Location Positioning Rely on Cellular Network Upgrade Requirement for Network Applied Evironment Applied Market Handset Enable Source: In-Stat, 09/07 5-50m 1m No No Outdoors Automative LBS, Mobile LBS Yes A-GPS 5-50m 5-10s Network assisted Yes Cell ID 100-3,000m 5-10s Yes No
Indoors and Outdoors Indoors and Outdoors Mobile LBS Yes Mobile LBS No
A-GPS offers an opportunity for operators Handset vendor is a driver for GPS
3
Current Applications and Trends
Navigation Navigation is is considered co